Disruption As A Service
DISRUPTION AS A SERVICE
A premium marketing service that converts into sales and establishes your brand as a thought-leader in your industry.
Digital Startups is a publisher of Disruption Banking, an online fintech and banking magazine, incorporated in London and based out of the prestigious Level39 in Canary Wharf.
DISRUPTIVE CONTENT SINCE 2018
At Disruption Banking, Disruption-as-a-Service provides dynamic content and journalistic coverage for fintech, digital assets, and banking organizations, in order to generate sales and establish our clients as thought-leaders in their sector.
We work with companies across the world who specialize in capital markets, fintech, digital assets, tech, and innovation, helping them to achieve more visibility in both the press as well as on Google. Many traditional marketing agencies don’t have the industry contacts and expertise that Disruption Banking does, hence, we are in a far better position to help you achieve your goals.
Our team specializes in supporting companies with press releases, company blogs, social media calibration, high quality interviews, and many more creative solutions that complement your digital strategy.
WHAT WE DO
DIGITAL MARKETING
Boston Consulting Group and Google highlighted four crucial areas for companies to focus on, in order to fast track digital maturity and drive customer-centric growth:
- A test-and-learn approach (similar to the concept of digital marketing)
- Specialist skills and partnerships (because being digital needs an eco-system)
- End-to-end measurement (to ensure that return on investment remains consistent)
- First-party data (and how you work with this data)
We will support you with targeted, unique, and engaging content that converts and facilitates growth.
EMBRACE EMERGING TECHNOLOGIES
Only 42% of employees are “very familiar” with the metaverse according to a survey this year. However, with new generations of employees entering the workplace every day, it’s not the employees who need to be “very familiar” with the metaverse, but employers. Employers who need to maintain the battle to find and retain the best talent. Talent that spends substantial time on applications like TikTok. Talent that has already generated their avatar picture for their social media channels.
Working with a partner who can help build your metaverse strategy through the right digital content can improve a company’s ability to find and retain talent. As industry experts, we will ensure you don’t ever miss emerging technologies and media trends again.
DIGITAL STORYTELLING
Effective marketing is all about storytelling. Digital storytelling is about creating a message and telling a story with digital tools and technology. It encompasses different digital elements, such as images, text, music, narration, and animation.
Disruption Banking’s digital storytelling will:
- Humanize your brand
- Generate highly shareable content
- Deliver genuine value to your audience
- Boost SEO
- Distinguish you from your competitors
- Create a community
- Build lasting loyalty among your audience
CONSTANT CHANGE
For several years there has been turbulence in the global economy. New companies appear each year, and new technologies are promised to help meet the demand of a new digital world. Only the most mature business leaders understand that the process of constant change is ongoing. Accepting this change and making concepts like digital transformation a constant will be key in order to achieve success in the future.
Working within an ecosystem that shares the need to face change head on can astronomically boost a company’s ability to stay valid and current.
We will embrace change collaboratively with you, so you don’t have to do it alone; this dynamic and reactive approach is how many of the most successful startups are scaling currently.
OUR SERVICES
PRESS RELEASE
Exciting news to share with the world? We can distribute this amongst our tens of thousands of people within your relevant target audience, as well as with our extensive media database.
CREATION MYTH
This is where digital storytelling comes in and how your brand is built. We will provide exclusive coverage on your brand, creating an inspirational story behind your founders and business. This is proven to enhance trust and engagement within your audience.
MILESTONE STORY
We will tell the world about your successes as a business. This could well be the content that pushes your target audience to convert, as we will deliberately place this coverage in front of those at the end of the buying cycle.
COMPANY REVIEW
Our readers come to us to decide who to buy from next, as evidenced by a significant portion of our audience intent being transactional. A review from us will gain you valuable, positive exposure for your product or company, which is absolutely crucial for any business.
CONTACT FOR PRICING
It's important to note that our prices are not static. We offer a bespoke service, where we create a specific package, liaising with your strategy and marketing teams, collaborating closely on your objectives and delivering on these.
We also provide our services on a retainer basis, for example:
BASIC PACKAGE
This would involve us running your weekly blog for 26 weeks in total, including 26 stories.
INTERMEDIATE PACKAGE
Additionally, we would offer 1 interview per month on the main #DisruptionBanking site, as well as banners on the main site and social media. Plus, a partner logo on our page.
This will give you the opportunity to benefit from our credibility on the global stage, as well as earn you essential exposure for your business.
PREMIUM PACKAGE
Additionally, we would create 3 pieces of content either written or video on the main #DisruptionBanking site. This could include 2 videos a month. We would also include, within the 3 pieces of content, 1 current affairs feature about topics on an ad-hoc basis (depending on the news).
We would also ensure our SEO specialist supports the campaign. We would look to rely on your SEO suggestions with this option.
OUR TEAM
Our skillful team have all the industry knowledge, contacts, and expertise to support every PR and marketing activity your business undertakes. Together, we have decades of experience in this emerging sector, so we are well-placed to support you in achieving your business goals.
Being based in the prestigious Level39 fintech incubator in Canary Wharf, Disruption Banking is a key member of the technology and innovation ecosystems. Each year, over one and half million users across the world view the content created by the team.
Andy Samu
Commercial Director, Editor - USA, Europe, Asia. Known for his innovative approach to journalism. Frequently speaks at esteemed events.
Grace Sharp
Sub Editor. Applies strengths in writing, editing, and research to produce high-quality, insightful content.
Emilia Cisek
Marketing Specialist. Drives day-to-day campaign execution and maintains brand consistency.
Wiktoria Fluda
Marketing Specialist. Supports across communications, newsletters, and UX, continually testing subjects and CTAs to improve performance.